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How To Create Great
Online
Dating ProfilesMaking an
unforgettable online dating profile is a lot like making an
unforgettable ad. Just like that 30-second TV commercial that
sells you that new brand of tooth paste, you have to 1) stand
out in the middle of a sea of profiles, 2) attract their
interest in the first sentence so they’re not tempted to click
on to the next person on their list, 3) arouse (pun not
intended) their curiosity enough so that they want to find out
more, and then 4) make them email you.
Grab their Attention
Start with the photo. The eye moves faster than the mind: grab
their eye, and their attention, so they’ll actually stop and
read what you’ve written. Contrary to popular opinion, it’s not
about how gorgeous you look, it’s how much your photo captures
your personality.
For example, where should the picture be taken? If you’re an
outdoors girl, then share one of yourself standing on a hiking
trail. If you love animals, then choose one cuddling a kitten.
Immediately, without saying a word, you attract the interest of
those who probably share your interest. That’s a lot more
powerful than a generic studio glamour shot!
Avoid blurry photos taken with a webcam, or overcluttered
backgrounds that steal the attention from you. And in general,
wearing a bright solid colored top can help catch attention.
Take a look at the pictures on the covers of magazines: see how
they’re carefully styled so they stand out on the news stand?
Take your cues from there.
Attract their Interest
Advertisers have something called “unique selling proposition”:
one value that makes them different from competition. So you
have shampoos that claim to make your hair shiny, and another
that claims to have a beautiful smell. They don’t try to be
everything, and neither should you. Think of two or three
things that are important to you (hobbies, passions, your
life’s goal). Keep an upbeat tone, and show it to a trusted
friend and ask him what he would think if he read it and didn’t
know you.
Arouse their Curiosity
You can’t tell your life’s story in a few sentences, and you’re
not supposed to. Just as ads don’t actually narrate all the
product benefits but give you just enough to want to try it,
your profile should just “tease” their interest. After all, if
they get in touch with you, you’ll have plenty of time to get
to know each other. So how do you get them to pay attention?
Ask a question, give just half of an anecdote, or a teaser like
“find out why I can never look at a lemon meringue pie the same
way again.” (Note: this also breaks the ice and gives them something
to write about in their first email.)
Make them Email You
You know how every sales pitch you read says something like,
“Call this number now!” Well, your profile needs that to. Close
with a friendly, unintimidating line that will boost your
reader’s confidence. Even if it’s something as simple as, ‘I’d
love to hear from you!” Why does that one line mean so much?
Because it makes the reader feel like you’re talking to them,
waiting for them, and makes writing that introductory email
less intimidating.
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broken links to: info@endlessrelationships.com
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