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The Gift Of Thanks Event
Favors Not
Just For Weddings AnymoreSome
folks really know how to please a crowd. At a recent event
designed to showcase the performance capabilities of luxury
carmaker Lexus’ latest models, guests were given a stylish
goodie bag filled with gifts branded with the company’s logo
upon their departure.
Amongst the booty was a crystal piece in the shape of—no
surprises here—a car, a leather-bound notebook perfectly suited
for the many media types on hand, and a sports watch capable of
monitoring one’s heart rate during their daily workout. In a
temporary air-conditioned structure erected for the event,
guests could also experience the ultimate in relaxation by way
of an on-site massage parlor, indulge in a seemingly endless
supply of tasty foods, have their golf swing analyzed by a PGA
professional, or drink a fruit smoothie—all for free.
Why would an auto manufacturer go to such great lengths for
such an event? Quite simply, it comes down to two words: thank
you. Everything guests took home or experienced was an
expression of Lexus’ gratitude for spending the day at their
event; a way for guests to remember what could otherwise be
forgotten sooner than later. Heck, even that tin of mints
promoting the Lexus Visa card could evoke memories of the event
just by sitting on your desk. Regardless of their cost, all of
these gifts could be considered some type of event favor.
While the plush gifts and unique activities for this event may
have been the result of a brainstorming session between
marketing professionals familiar with the carmaker’s typical
clientele, the history of event favors actually dates back to
the 17th century when Jordan almonds were given to wedding
guests as a gesture of gratitude. Symbolic of the sweet and
bitter times that a marriage can bring, they remain a popular
choice for today’s wedding receptions.
When it comes time to host your own soirée, making a lasting
impression with your guests should be of equal importance.
Granted there are few who can give all of their guests a $300
watch or luxurious crystal ornaments, but thankfully it truly
is the little things that count whether it’s a wedding,
retirement, christening, or even a corporate meeting. And if
you incorporate these tokens wisely, it won’t take a king’s
ransom to turn your event into a smashing success that everyone
will be sure to remember for years to come.
Event favors have come a long way in terms of both concept and
purpose over the years. Wax nostalgic for a moment and recall
the birthday party trinkets of yore including those twisted
metal paperclip-looking brainteasers and plastic sliding number
puzzles you could never solve as a child (or as an adult for
that matter). Today’s special occasions can be celebrated with
a variety of fantastic, eye-catching favors that everyone will
love and that don’t require analytical skills of any kind.
Without a doubt, a wedding can be one of the most elaborate and
painstakingly detailed events in one’s life. So on this special
day when great care is taken to ensure that everything is
perfect, what better way for guests to remember than by
decorating the reception tables with unique party favors?
These days a wealth of fantastic choices allows you to forego
the ubiquitous miniature plastic champagne glasses with plastic
wedding bands tied around them. Instead, opt for miniature
silver picture frames that also act as placeholders. These
small yet elegant frames are a smart way to welcome guests to
their assigned table, and they are perfect for their own
wallet-size photos. Once comfortably seated, guests won’t help
but notice delectable cookies with a picture of the happy
smiling couple printed on them. And yes, even mint tins with
the date, the couple’s names, and graphics that range from
flashy to floral can be part of the big celebration.
Speaking of celebrations, welcoming a new baby into the world
is all the more special with event favors made especially for
baby showers. A most joyous occasion, showers are a time when
stories are shared, advice is given, and memories are made. But
the expecting couple doesn’t have to be the only ones taking
home gifts! Celebrate this memorable day by cracking open
sumptuous candy-sprinkled and chocolate-dipped fortune cookies
filled with loving new-baby fortunes. They come packed in a
translucent pink or blue take-out style box with complementary
ribbon, and a label complete with a personalized message. You
can also wow your guests with favors that are as functional as
they are beautiful. Carefully packed in a clear round box,
beautiful rose petal soaps are an elegant yet practical choice
for everyone who shares this special day with you.
You can even sweeten things up with a selection of fun candies.
Wrappers of chocolate bars and Life Savers candies can be
personalized with messages for any occasion: graduations,
birthdays, and bar mitzvahs are just a few events where these
confections will bring smiles to your guests’ faces.
Although the shapes and styles of event favors have changed
over the years, the message of “thank you” they convey
transcends every language and culture. Remember that no matter
what the occasion, it’s important that your guests know their
presence was appreciated. While the obligatory card that gets
sent after the event is just one way to express your gratitude,
the gift of edible, colorful, or downright adorable party
favors is a great way to give your guests instant
gratification, and a way to thank them for being a part of your
life and your celebration.
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